Owners and Brand managers with a portfolio approaching $7 billion in global retail sales and plans to deploy significant capital into acquiring more brands in the future.

We see the volatile transformation of the retail environment as the perfect opportunity to invest and monetize valuable brands with business models that are optimal for the future of retail.  

With this in mind, we seek out and acquire global consumer brands across all category verticals, and we then focus on building those brands in high-growth distribution channels including digital commerce platforms, product licensing, and through global expansion.

WHP Global to Acquire Global Denim Brand G-Star RAW


WHP Global announced an agreement where WHP Global will acquire a majority interest in the G-Star RAW® brand, setting the stage for further global growth and expansion. Including G-Star RAW, WHP Global’s portfolio of brands generates over USD $7 billion in retail sales, further growing the company into one of the largest brand management firms in the world.

Lotto Announces Partnership with DICK’S Sporting Goods to Roll Out Performance Collection Across the U.S.A.


WHP Global, owner of Lotto®, announced today a breakthrough partnership with DICK’S Sporting Goods to bring the iconic Italian sports brand Lotto to American athletes. As Lotto celebrates its 50th anniversary this year, a robust collection of Lotto soccer and tennis footwear will be available at the leading omnichannel sporting goods retailer in the United States.

MACY’S & WHP GLOBAL  Bring TOYS“R”US To Every MACY’S Store In America


Macy’s expands partnership with WHP Global to bring the beloved Toys“R”Us brand to every Macy’s store in America this holiday season.  Toys“R”Us shops are now open at all Macy’s including Flagship locations in Atlanta, Chicago, Honolulu, Houston, Los Angeles, Miami, New York and San Francisco.

WHP Global Marks U.S. Return of Babies“R”Us® with First Flagship Store at American Dream


WHP Global, a leading brand management firm and owner of Babies“R”Us®, announced today an exciting new partnership with premiere shopping and entertainment destination American Dream in Bergen County, New Jersey, to bring the beloved Babies“R”Us brand back to customers in the United States with the debut of its first flagship store, which is scheduled to open this summer.

Activating the Power of Brand